Over the past few weeks we’ve discussed many of Tampo’s services. From our line of green friendly products, to specific printing methods to provide you and your clients with a strong idea of what we can offer you in terms of printing solutions. But how do you get the best quality image possible on your product? The key starting point is by providing the best quality graphic to be reproduced by our services. This is why we ask for a Vector graphic over Bitmap or any other form.
Why Vector Graphics?
Vector graphics (or line art) are a resolution-independent, scalable format composed of individual objects made up of mathematical calculations. Therefore, Vector images can be resized easily without loss of quality making them an ideal format for initial design of logos and illustrations that need to be used at multiple sizes. When resizing, the edges of the artwork will remain smooth and sharp. With Vector you are able to print different elements in different spot colours.
Unlike Bitmap (or raster images) are a type of graphic composed of pixels (picture element) in a grid. Each pixel or “bit” contains colour information for the image. Bitmap graphics formats have a fixed resolution, which means that resizing a bitmap graphic can result in distortion and jagged edges.
If you wanted to utilize a Bitmap graphic in Tampo’s printing process the resolution would have to be extremely high, the file would have to be large in size and preferably only in a single colour. We know this isn’t what our clients want, which is why we utilize only Vector graphics when creating our printing clichés.
We understand that many times customers do not have the original artwork on file and have only low resolution pixel graphics (ie. jpg, bmp, tiff etc. etc.)
If you have this problem feel free to email us what you have and we will quote you accordingly to have your file redrawn and vectorized for a minimal fee. This service we offer is intended for our customers to save costs on the labour and intensive process.